Business Intelligence is a systematic way of extracting data from one or more data sources, consolidating this data and transforming it into meaningful information to provide effective insight and enable quality decision making.
At the core of any organization is the decision making function: shareholders need to decide how much more capital is invested into the company, executives need to decide on the strategies to move the company in an already ‘decided’ direction, line mangers need to decide on the necessary operational maneuvers to reach objectives; decisions are made all the time and at all levels of business.
However, there are good decisions and bad decisions. Good decisions move the organization in the direction it wants to go, helping the organization meet its targets and objectives. Bad decisions do not. Interestingly, decisions are only as good as the information upon which they are based. The more accurate and available the information, the better and more appropriate the decision will be.
Data is the source of information and it resides in many locations and in many different forms making it unusable. The role of business intelligence is to extract data from any location and in any format and covert it to meaningful and actionable information and intelligence, helping to provide the basis for decision making and organizational growth by gaining competitive intelligence.
Business Intelligence gives insight into how an organization is performing; explores business trends, provides forecasts and detailed predictive analysis on likely occurrences and helps to answer questions on what line of action the organization needs to follow to reach stated objectives.
Our business intelligence solutions are tailored to meet the information needs of any organization within any industry, helping the organization to grow by providing real-time business assessment and the necessary comparative advantage to gain and secure its place in the industry’s business market place.